Leading Game Publisher
Peacezon, Inc. ("Peacezon", "we," "us," or "our") provides this Privacy Policy to inform
you of our policies and procedures regarding the collection, use and disclosure of Personal Data
we obtain about users of our games, websites, applications, and other services we provide
(collectively, the "Services"). Our services are not directed at children. However, some of our
games have a mixed audience, and for these titles, we take additional steps to limit access to
certain features based on the user’s age. Please see our Children’s privacy policy section below
for more information.
The term "Personal Data" shall have the meaning assigned to the terms "personal data"
and/or "personal information" under applicable laws.
This Privacy Policy may be updated from time to time so please be sure to check
regularly.
We will notify you of any material changes by posting the new Privacy Policy on the primary
access
points to the Services or as otherwise required by applicable law.
Personal Data
In the course of using the Services, you may provide us with Personal Data either
directly
or indirectly.
Data we receive directly:
When you register for the Services as a registered user, we may collect the following
Personal Data from you directly: your name, email address, zip code/postal code and user name.
We also may receive Personal Data from other third parties if you sign-up to use the
Services via certain third-party social networking sites (each a "Social Networking Service").
In this case, we may receive and use Personal Data you have provided to such Social Networking
Services and made available via your account privacy settings. In this regard, we may choose to
collect the following Personal Data: your name, profile picture, friends list, IP address,
Facebook and other unique IDs and email address.
Where applicable, if you do not provide us the relevant Personal Data, you may not be
able to use our Services completely.
Data we receive when you use the Services:
We also may collect the following Personal Data from our website or your device when you
are using the Services or are navigating to the Services from other (third party) websites:
certain information about your computer or mobile device including operating system, software
version, Internet protocol (IP) address, user settings, MAC address, cookie identifiers, mobile
carrier, mobile advertising and other unique identifiers, language, details about your browser,
location information (including inferred location based off your IP address), Internet service
provider, pages that you visit before, during and after using the Services, information about
the
links you click, and other information about how you use the Services. Information we collect
may be associated with your account and the devices you use.
Purchase Data:
If you choose to purchase any virtual goods as part of your use of the Services, to the
extent
available, we or our third-party service providers may collect the following Personal Data from
you in order to facilitate your payment for such virtual goods: Purchase history (this does NOT
include payment method details or banking information which is collected and processed by a
third-party).
Purpose of the Processing
We process Personal Data for a variety of business purposes, including:
To Provide Products, Services, or Information Requested including to manage user
information
and accounts; respond to questions, comments, and other requests; provide access to certain
areas,
functionalities, and features of our Services; answer requests for customer or technical
support;
and allow you to register for events.
For Administrative Purposes including to measure interest and engagement on our
Services;
conduct research and development; improve or develop new products and Services; ensure internal
quality control; verify an individual’s identity; communicate with you about your account,
activities on our Services and policy changes; process your financial information and other
payment methods for products or Services purchased; process applications and transactions;
prevent potentially prohibited or illegal activities; and enforce our terms.
To Market Our Products and Services including to provide you with materials about
offers,
products, and Services that may be of interest, including new content or Services. We may
provide
you with these materials as permitted by applicable law. Such uses include to tailor content,
advertisements, and offers; to notify you about offers, products, and services that may be of
interest to you; to provide Services to you and our sponsors; and other purposes you consent to
or are disclosed when you provide Personal Data.
If you decide at any time that you no longer wish to receive such communications from
us,
please follow the unsubscribe instructions provided in any of our email communications to you.
To Communicate with You including to collect Personal Data from you such as email
address,
phone number, or mailing address when you request information about our Services, request
customer
or technical support, or otherwise communicate with us.
To Conduct Surveys including contacting you to participate in surveys. If you decide to
participate, you may be asked to provide certain information which may include Personal Data.
To Allow You to Use our Interactive Features such as forums, blogs, chat and messaging
services, and social media pages. Peacezon and other individuals who use our Services may
collect the information you submit or make available through these interactive features. Any
information shared on the public sections of these channels will be considered "public" and may
not be subject to the privacy protections referenced herein.
To Allow You to Register for Sweepstakes or Contests including processing contact
information you provide may be used to reach you about the sweepstakes or contest and for other
promotional, marketing and business purposes, if permitted by law. In some jurisdictions, we are
required to publicly share information of winners.
To De-Identify and Aggregate Information. We may use Personal Data and other information
about you to create de-identified and/or aggregated information, such as de-identified
demographic
information, de-identified location information, de-identified or aggregated trends, reports, or
statistics, de-identified or aggregated information about the computer or device from which you
access our Services, or other analyses we create.
Other Uses
We may use Personal Data to pursue our legitimate interests, research (including
marketing
research), network and information security, and fraud prevention. In addition, Peacezon may use
Personal Data for other purposes that are clearly disclosed to you at the time you provide
Personal Data or with your consent.
Cookies, Pixel Tags/Web Beacons, Analytics Information, Mobile Device
Identifiers, and Interest-Based Advertising
We, as well as third parties that provide content, advertising, or other functionality
on the
Services, may use cookies, pixel tags, local storage, and other technologies ("Technologies") to
automatically collect information through the Services. Technologies are essentially small data
files placed on your computer, tablet, mobile phone, or other devices that allow us to record
certain pieces of information whenever you visit or interact with our Services.
Cookies. Cookies are small text files placed in visitors’ device browsers to
store their
preferences. Most browsers allow you to block and delete cookies. However, if you do that, the
Services may not work properly.
Pixel Tags/Web Beacons. A pixel tag (also known as a web beacon) is a piece of
code
embedded on the Services that collects information about users’ engagement on that web page. The
use of a pixel allows us to record, for example, that a user has visited a particular web page
or clicked on a particular advertisement. We may also include web beacons in e-mails to
understand whether messages have been opened, acted on, or forwarded.
Mobile Device Identifiers. We may share the advertising identifier associated
with your
mobile device or tablet (such as the Apple IDFA and Google Advertising ID) with advertisers. An
advertising identifier is an alphanumeric string that can be used to identify your device so
that advertisers can serve relevant ads to you. We use the Apple IDFA only as permitted by
Apple, and we use the Google Advertising ID only as permitted by Google. An advertising
identifier is assigned, and ad tracking is turned on, by default on your mobile device. You may
limit the use of or reset your advertising device ID using the privacy settings on your mobile
device. In some cases, you may need to reset the operating system to reset the advertising
device ID.
Analytics. We may also use Google Analytics to collect information regarding
visitor
behavior and visitor demographics on our Services. For more information about Google Analytics,
please visit www.google.com/policies/privacy/partners/.
You can opt out of Google’s collection and processing of data generated by your use of the
Services by going to https://tools.google.com/dlpage/gaoptout.
Our uses of such Technologies fall into the following general categories:
Operationally Necessary. This includes Technologies that allow you access to
our
Services, applications, and tools that are required to identify irregular site behavior, prevent
fraudulent activity and improve security or that allow you to make use of our functions such as
shopping-carts, saved search, or similar functions;
Performance Related. We may use Technologies to assess the performance of our
Services,
including as part of our analytic practices to help us understand how our visitors use the
Services;
Functionality Related. We may use Technologies that allow us to offer you
enhanced
functionality when accessing or using our Services. This may include identifying you when you
sign into our Services or keeping track of your specified preferences, interests, or past items
viewed;
Advertising or Targeting Related. We may use first party or third-party
Technologies to
deliver content, including ads relevant to your interests, on our Services or on third-party
digital properties.
Cookies and Interest-Based Advertising
You may stop or restrict the placement of Technologies on your device or remove them by
adjusting
your preferences as your browser or device permits. Please note that cookie-based opt-outs are
not effective on mobile applications. To separately make choices for mobile apps on a mobile
device, you can download the DAA’s AppChoices application from your device’s app store. In
addition, for some devices you may use your device’s platform controls in your settings to
exercise choice (e.g.,
Android,
iOS, and
others). You may also email
us at ccpaoptout@peacezon.com and we will do our
best
to assist you with your request.
The online advertising industry also provides websites from which you may opt out of
receiving
targeted ads from data partners and other advertising partners that participate in
self-regulatory programs. You can access these, and also learn more about targeted advertising
and consumer choice and privacy, at
www.networkadvertising.org/managing/opt_out.asp,
https://www.youronlinechoices.eu/,
https://youradchoices.ca/choices/, and
www.aboutads.info/choices/.
Please note you must separately opt out in each browser and on each device.
Advertisements on
third party websites that contain the AdChoices link may have been directed to you based on
information collected by advertising partners over time and across websites. These
advertisements provide a mechanism to opt out of the advertising partners' use of this
information for interest-based advertising purposes.
You can see the list of companies that may implement and/or access cookies and other
technologies
on your mobile device, and how to opt-out of such technologies (where available) at
https://www.peacezon.com/adpartners/.
Unsubscribing from Email and Electronic Communications
If you receive an unwanted email from us, you can use the unsubscribe link found at the
bottom of
the email to opt out of receiving future emails. Note that you will continue to receive
transaction-related emails regarding products or Services you have requested. Regardless of your
marketing preferences, we may also send you certain non-promotional communications regarding us
and our Services (e.g., communications regarding the Services or updates to this Privacy
Policy). We will obtain your consent, where required under applicable law, before sending you
our promotional emails.
We may send you notifications through our mobile application. You may at any time change
the
settings on your mobile device. We may also collect geolocation information if you use our
mobile applications. To stop this, you may change the settings on your mobile device.
Do Not Track ("DNT") is a privacy preference that users can set in
certain web
browsers. Please note that we do not respond to or honor DNT signals or similar mechanisms
transmitted by web browsers.
Third Party Websites/Applications and Software Development Kits
The Services may contain links to other websites/applications and other
websites/applications may
reference or link to our Services. These other domains and websites are not controlled by us. We
encourage our users to read the privacy policies of each website and application with which they
interact. We do not endorse, screen or approve, and are not responsible for the privacy
practices or content of such other websites or applications. Visiting these other websites or
applications is at your own risk.
We may use third party APIs and software development kits ("SDKs") as part of the
functionality
of our Services. APIs and SDKs may allow third parties including advertising partners to collect
your Personal Data to provide content that is more relevant to you. For more information about
our use of APIs and SDKs, please contact us as set forth below.
Data Sharing and Disclosure
At Peacezon, we do not sell your Personal Data to third parties (as the term "sell" is
defined
under the California Consumer Privacy Act), nor have we sold Personal Data in the past 12
months. Nevertheless, in order to provide a more relevant advertising experience, we may allow
third-party advertising partners to set Technologies and other tracking tools on our Services
that collect information regarding your activities and your device (e.g., your IP address,
mobile identifiers, page(s) visited, location, time of day). We may also combine and share such
information and other information (such as demographic information and past purchase history)
with our third-party advertising partners. These advertising partners may use this information
(and similar information collected from other websites) for the purposes of delivering targeted
advertisements to you in our games, or when you visit third-party websites or applications that
use their networks. This practice is commonly referred to as "interest-based advertising" or
"personalized advertising." If you prefer not to share your Personal Data with third-party
advertising partners, you may follow the instructions above in the section "Cookies and
Interest- Based Advertising."
Additionally, as part of our business, we disclose your Personal Data with the
categories of
recipients below.
Other Peacezon Registered Users:
If you register for the Services and submit your Personal Data to create a profile in
our games,
other registered users will see your user name ("Subscriber Identifier"). Providing Other
Subscriber Information is voluntary and should correlate with the degree of interaction you want
to have with other Peacezon users. Since your user name is public, we recommend that you do not
use your real name as your Subscriber Identifier since that may allow others to identify you in
the real world.
Service Providers:
We may share any Personal Data we collect about you with our third-party service
providers. The
types of service providers to whom we entrust personal information include service providers for
the provision of the Services, the provision of information, products, and other services you
have requested, marketing and advertising, analytics, customer service activities, and the
provision IT and related services.
Disclosures to Protect Us or Others:
We may access, preserve, and disclose your Personal Data, other account information, and
content
if we believe doing so is required or appropriate to: comply with law enforcement or national
security requests and legal process, such as a court order or subpoena; respond to your
requests; protect your, our or others’ rights, property, or safety; to enforce our policies or
contracts; to collect amounts owed to us; when we believe disclosure is necessary or appropriate
to prevent physical harm or financial loss or in connection with an investigation or prosecution
of suspected or actual illegal activity; or if we, in good faith, believe that disclosure is
otherwise necessary or advisable.
Social Networking Services:
We may share the information in your Peacezon account profile (including your Personal
Data) with
the Social Networking Service you have linked to your Peacezon account to provide you with
enhanced services. These third parties have access to your Personal Data only for this purpose
(unless they legitimately have received your Personal Data independently of the Peacezon
service) and are obligated not to disclose or use it for any other purpose.
Business Transfers:
Peacezon may sell, transfer or otherwise share some or all of its assets, including your
Personal
Data, in connection with a merger, acquisition, receivership, reorganization, purchase or sale
of assets, transition of service to another provider or in the event of bankruptcy.
Individual Rights in Personal Data
As a Peacezon user, you have the rights explained in this section in accordance with
applicable
laws. If you want to exercise any of your rights or receive further explanation about them,
please contact us via the contact details at the bottom of this Privacy Policy. Please note that
some of these rights may be connected to certain statutory preconditions and thus, might not be
applicable to you and your specific situation.
* Right of access
You may have the right to confirm that we are processing and gain access to your Personal
Data.
Should you have any questions regarding the processing, or would you like to have more insight
in the Personal Data about you that we process, you are always welcome to contact us, and we
will provide you with further information.
* Right to rectification
You may have the right to request that we correct information that we have inaccurately
stored.
You may also have the right to have incomplete personal data completed, including by means of
providing a supplementary statement.
* Right to erasure / right to be forgotten
You may have the right to request from us to permanently delete your Personal Data. You can
make
such a request if you, for example, believe that the Personal Data are no longer necessary in
relation to the purpose for which the Personal Data were collected or otherwise processed.
* Right to restrict the processing activities
You may have the right to restrict our processing activities. If you choose to restrict our
processing activities as it relates to providing the Services, you might not be able to use
them.
* Right to data portability
You may have the right to request from us that we send your Personal Data in a structured,
commonly used and machine-readable format, and to transmit those data to another controller.
* Right to Object
You may have the right to object to our processing of your Personal Data. If you choose to
object
to our processing activities, you might not be able to use all of our Services.
* Right to lodge a complaint with a supervisory authority
If you are unsatisfied with the way we treat your Personal Data, you may reach out to us at
all
times to solve the issue. However, you always have the right to lodge a complaint with a
supervisory authority.
* Right to Withdraw Consent
Where our processing of your Personal Data is based on your consent, you may have the right
to
withdraw such consent at any time. The withdrawal of your consent will not affect the lawfulness
of the processing based on consent before its withdrawal.
If you would like to exercise any of the rights listed above, please open a customer
support
ticket by clicking on this link: https://support.peacezon.com/gdpr.
We will process such requests in accordance with applicable laws. To protect your privacy,
Peacezon
may take steps to verify your identity before fulfilling your request.
California residents have the right not to receive discriminatory treatment by Peacezon
for the
exercise of their rights conferred by the California Consumer Privacy Act.
Security
Peacezon is concerned with safeguarding your Personal Data, and we take steps to ensure
that your
Personal Data is treated securely and in accordance with this Privacy Policy. Taking into
account the state of the art, the costs of implementation and the nature, scope, context and
purposes of processing as well as the risk of varying likelihood and severity for the rights and
freedoms of natural persons, we have implemented appropriate technical and organizational
measures to ensure a level of security appropriate to the risk in accordance with applicable
laws.
Unfortunately, the Internet cannot be guaranteed to be 100% secure, and we cannot ensure
or
warrant the security of any Personal Data you provide to us. To the fullest extent permitted by
applicable law, we do not accept liability for unintentional disclosure.
Phishing
Identity theft and the practice currently known as "phishing" are of great concern to
Peacezon.
Safeguarding information to help protect you from identity theft is a top priority. We do not
and will not, at any time, request your credit card information, your "account ID", login
password, or national identification numbers in a non-secure or unsolicited e-mail or telephone
communication. For more information about phishing, visit the Federal Trade Commission’s
website.
International Transfer
Your information may be transferred to — and maintained on — computers located outside
of your
state, province, country or other governmental jurisdiction where the privacy laws may not be as
protective as those in your jurisdiction. If you are located outside the United States and
choose to provide Personal Data to us, Peacezon will transfer your Personal Data to the United
States and process it there in order to provide the Services. For such cases, we will
contractually ensure that the protection level regarding your Personal Data is consistent with
your home jurisdiction.
Retention Period
We will store your Personal Data for as long as you use our Services or as necessary to
fulfill
the purpose(s) for which it was collected, resolve disputes, establish legal defenses, conduct
audits, pursue legitimate business purposes, enforce our agreements, and comply with applicable
laws.
Children’s Privacy Policy
Protecting children’s privacy online is very important to us. Generally, our Services
are not
directed to children under 13 (or other age as required by local law), and the Services do not
knowingly collect Personal Data from children.
For games that are not directed at children but nonetheless may appeal to them, we take
additional steps to limit access to these Services based on the user’s age. For these services,
when a user indicates they are under 13 (or the applicable age in their territory), we will
limit their access to certain features, such as social media plug-ins, chat features, and
certain types of notification alerts. We also limit Personal Data collection and sharing to only
what is necessary to support the internal operations of our Services.
If you are a parent or guardian and have any concerns regarding the service, wish to
review
information collected from your child, or have that information modified or deleted, you may
contact us at privacy@peacezon.com. If we become aware
that a child has provided us with Personal Data, we will delete any Personal Data we have
collected, unless we have a legal obligation to keep it, and terminate the child’s account
and/or revert them to the underage experience, as applicable.
Third Party Service Providers
We use the following third party service providers in relation to children in our Frozen
Adventures and Frozen Free Fall apps:
* We use Google Crashlytics and Firebase for bug reporting, crash reporting and
analytics.
For more information, please see the Google privacy policy here:
https://policies.google.com/privacy
* We use Helpshift for customer service and to host our FAQs. In the event we are
contacted through our helpdesk by a child, we will reply once before immediately deleting the
child’s
email address and any associated personal information. For more information, please see the
Helpshift
privacy policy: https://www.helpshift.com/legal/privacy/
* Our apps link out to this privacy policy hosted on our website. We use Google
Analytics on
the website to track page views. Google Analytics is restricted from sharing your user data.
For more information, please see the Google privacy policy:
https://policies.google.com/privacy
Our Happy Color app also uses analytics provider SWRVE in relation to users 12 and
under.
SWRVE does not collect personal information outside of the age provided through the age gate.
SWRVE collects geolocation information at a country level. For more information, see the SWRVE
privacy policy: https://www.swrve.com/company/privacy
We use the following third party service providers in relation to children in our Happy
Color app:
* We use PlayFab for backend services and analytics. PlayFab collects geolocation at a
country
level. For more information, please see the Microsoft privacy policy: https://privacy.microsoft.com/en-US/privacystatement
* We use Iron Source as an ad network. Iron Source is restricted from tracking users or
serving behavioural ads. For more information, please see the Iron Source privacy policy:
https://developers.ironsrc.com/ironsource-mobile/air/ironsource-mobile-privacy-policy/
* We use Google Ad Mob to serve contextual ads to users 12 and under. For more
information, please see the Google privacy policy:
https://policies.google.com/privacy
* We use Unity Ads to serve contextual ads to all users. Unity ads does not track users
or serve behavioural ads. For more information, please see the Unity privacy policy:
https://unity3d.com/legal/privacy-policy
Kids Privacy Assured by PRIVO: COPPA Safe Harbor Certification
Peacezon is a member of the PRIVO Kids Privacy Assured COPPA Safe Harbor Certification
Program ("the Program"). The Program certification applies to the digital properties listed on
the
validation page that is viewable by clicking on the PRIVO Seal. PRIVO is an independent,
third-party organization committed to safeguarding children’s personal information collected
online. The PRIVO COPPA certification Seal posted on this page indicates Peacezon has
established COPPA compliant privacy practices and has agreed to submit to PRIVO’s oversight and
consumer dispute resolution process. If you have questions or concerns about our privacy
practices, please contact us at privacy@peacezon.com.
If you have further concerns after you have contacted us, you can contact PRIVO directly at privacy@privo.com.
Contacting Us
If you have any questions about this Privacy Policy, or if you wish to submit a request
to exercise your rights as detailed in this policy, please contact us at:
Peacezon, Inc.
Suite 800, 150 Elgin Street
Ottawa; ON K2P 1L4
privacy@peacezon.com
Data Protection Officer: dpo@peacezon.com
EU Representative:
Rivacy GmbH
Hammerbrookstr. 90, 20097 Hamburg, Germany
info@rivacy.eu
© 2021 Peacezon Digital Entertainment, Inc. All Rights Reserved.
All trademark referenced herein are properties of their respective owners.